PLUS SIZE news and archive

Navabi takes on Victoria’s Secret

In what has now become a viral campaign, premium plus size retailer Navabi has tackled lingerie brand Victoria’s Secret. Outraged by its CMO publicly stating that no one is interesting in seeing plus size women wearing lingerie, Navabi put together its tongue-in-cheek answer in a spontaneously produced video clip that reveals Victoria’s secret:...

Fashion Featured

Race, gender and size diversity reaches all-time high at NYFW

New York Fashion is more diverse than ever before, according to Fashion Spot’s newest report on race, size, gender and age on the catwalk. The publication reviewed 76 fashion shows and 2203 model appearances during the Spring/Summer 2019 season. Nearly 45 percent of the models who worked at the latest New York Fashion Week were women of color --...

Retail

Kohl’s announces new plus size brand: EVRI

Depart store chain Kohl’s has announced the launch of a new women’s private-label plus-size brand, EVRI, which stands for “Easy, Versatyle, Real and Inspiring”. Set to include sizes 0X-4X for tops and 14W-30W for bottoms, the new brand will hit the stores in the Spring of 2019. “We’re proud to introduce EVRI apparel and enhance our women’s plus...

Retail

Old Navy takes plus size collection to 75 stores

Old Navy announced its plus size collection will be offered in 75 more stores. The stores which do not offer the line will allow customers to order it online in-store, with free shipping. With over 70 sizes and 8 different lengths in its womenswear collection alone, Old Navy claims to have “one of the broadest size ranges in the industry”. The...

Fashion Featured

Plus-size clothing ranges leading to higher obesity rates in the UK, says study

UK retailers’ decision to offer plus-size clothing is leading people to underestimate the health risks of being overweight or obese, according to a new study by sociologist Raya Muttarak, from the University of East Anglia (UEA). “Seeing the huge potential of the fuller-sized fashion market, retailers may have contributed to the normalisation of...

Fashion |IN DEPTH Featured

Trailblazers Report: Inclusivity, one size does not fit all

Niche markets like adaptive, inclusive, and plus-size design map the trails to be blazed for brands and retailers looking for new valuable areas of opportunity, and Trailblazers 10, organized by Alvanon global consultancy firm, invited a parade of game changers to break it all down for a room full of entrepreneurs, creators, and business brains....

Fashion |INTERVIEW Featured

Plus Size: Inclusivity trends in the contemporary market

Encouraging as it is to follow the discussion around the need for larger sizing and to observe the visibility of fuller-figured influencers and models, some questions remain around how much the market has fully embraced this long-neglected consumer. So FashionUnited spoke to Kelly Helfman, Vice President and Brand Director of WWDMAGIC, FAME,...

Business

New Look accused of charging "Fat Tax"

New Look is in hot water with the plus size community for appearing to charge a "fat tax" for nearly identical articles of clothing. A pair of pants in their Curve section was found to be marked up for 15 percent more than an identical pair among their straight sizes. Maria Wassell, a retail supervisor in London, announced she was boycotting the...

Fashion

Brazilian fashion models seek Chinese success

A model dubbed "Brazil's Cinderella" hopes to build on her own improbable success story by introducing a more Brazilian sense of beauty to the rapidly growing Chinese fashion market. Sandra Passos, 28, is already a sensation. After a childhood that included picking through garbage dumps near Rio de Janeiro to survive, she not only built a career...

ManagementFeatured

Size does matter: Plus-size fashion gains momentum in 2017

“Plus-sized women shouldn’t think of themselves as a size. They should think of themselves as women with rich goals in life. Size doesn’t mean, really, anything. You can carry your size with pride and dress in a way that you like,” said Donatella Versace, Vice President and Artistic Director, Versace Group The idea behind starting this piece on...

Fashion |IN PICTURES Featured

How would the plus-size men's wear market dress Santa Claus today?

London - The plus-size apparel market is growing, as more fashion retailers embrace body positivity among all sizes. High street retailers such as Missguided, Asos, and Mango have all launched collections for plus-size women, with body positive campaigns - but what about their male counterparts? Men are getting bigger, which is set to lead to a...

Fashion

Jack & Jones to launch plus size collections

London - Menswear brand Jack & Jones has extended its range of styles to include plus-sizes following high demand from consumers. The high street retailer, owned by Bestseller, now offers sizes from 2XL to 6XL. The plus-sizes options will be available in all of Jack & Jones categories, offering shoppers a much wider selection of trendy styles,...