Levi Strauss & Co news and archive

Safilo and Levi Strauss & Co sign eyewear licensing agreement

Safilo Group has added one more brand to its licensing portfolio: Levi’s. The eyewear giant, which makes sunglasses and prescription glasses for brands like Dior, Banana Republic, Kate Spade and Moschino, has scored a global licensing agreement to design, manufacture and distribute glasses for Levi Strauss & Co. The contract goes until November...

Fashion

Levi’s launches collaborative collection with Justin Timberlake

Levi’s invited Justin Timberlake to reinvent some of the brand’s iconic pieces, including the 501 jeans. The collaboration resulted in a collection of classics with a twist titled “Fresh Leaves”, to be launched at select Levi’s stores worldwide and on Levi.com from October 8. Prices were not yet disclosed. Timberlake was inspired by his love of...

Report

Several leadership moves at Levi Strauss & Co.

Levi Strauss & Co. announced a series of leadership moves within its management team. The changes were made so that the company can adapt to a “changing retail environment”, said the company’s President and CEO, Chip Bergh, in a statement. Liz O’Neill will take on the newly created role of Executive Vice President and President of Product,...

NewsFeatured

Levi's takes a controversial stance to end gun violence

Levi Strauss & Co. has become the latest American fashion brand to take a political stance. The denim brand’s cause of choice is gun violence, and CEO Chip Bergh has made views clear. "You may wonder why a company that doesn't manufacture or sell guns is wading into this issue," he wrote in a Fortune op-ed, "but for us, it's simple. Americans...

Retail|ANALYSIS Featured

Is athleisure killing denim?

Last week, VF Corporation decided to spin off its denim brands Wrangler and Lee, forming two separate, independent companies. While VF said the new company, yet to be named, has significant potential for growth, market analysts quickly attributed the move to declining denim sales, with many of them saying leggings and yoga pants were to blame...

Report

Levi Strauss & Co. appoints Jin Amy Yang to manage Greater China

Jin Amy Yang has been announced as Levi Strauss & Co’s new Managing Director of Greater China, effective August 20. She will be responsible for leading the company’s commercial operations across all brands and channels. She’s also tasked with accelerating Levi Strauss & Co’s growth in the region. Yang will report to David Love, Executive Vice...

Report

Levi Strauss Europe extends partnership with Haddad Brands for kidswear

Levi Strauss & Co. has announced that starting with our fall/winter 2019 season, it would be partnering with Haddad Brands as the company’s licensee of kids products in Europe. The company added that Haddad is a leader in branded children’s clothing and accessories and has partnered with the Levi’s brand in the US for nearly 15 years, recently...

Fashion

Gold, red and pastel-colored buttons garnish commemorative Levi’s 501

On May 20th, Levi Strauss & Co’s 501 model turns 145 years old. The brand will celebrate the anniversary with three limited edition pieces that add a touch of color to its iconic “button fly”. The first one will have the same golden buttons as a model from 1947, in reference to the miners for whom Levi's created the 501. Only 501 pieces of those...

ManagementFeatured

Levi Strauss posts 8 percent revenue growth in FY17

Net revenues at Levi Strauss & Co grew 13 percent on a reported basis and 11 percent excluding favourable 22 million dollars favourable currency translation to 1,466 million dollars in the fourth quarter ended November 27, 2017. For the full year, reported revenue grew 8 percent and 7 percent in constant currency, excluding 11 million dollars in...

Management

Levi Strauss posts 13 mn dollars decline in Q2 net income

Net revenues at Levi Strauss grew 6 percent on a reported basis and 7 percent excluding 11 million dollars in unfavourable currency translation effects to 1,068 million dollars, for the second quarter ended May 28, 2017. Net income, Levi Strauss said, however, declined 13 million dollars primarily due to a 23 million dollars loss on early...

ManagementFeatured

Levi Strauss net revenue rose one percent in FY16

Net revenues at Levi Strauss & Co grew one percent on a reported basis in the fourth quarter and grew 2 percent excluding 6 million dollars in unfavorable currency translation. For the full year, reported revenue grew one percent and grew three percent excluding 77 million dollars in unfavorable currency translation. Fourth quarter net income...

Fashion

Levi’s partners with Evrnu to launch sustainable jeans

Levi Strauss and Co has partnered with textile technology startup Evrnu to create the world’s first pair of jeans made from recycled post-consumer cotton waste, using five discarded cotton T-shirts to create a pair of Levi’s 511 jeans. The initiative, part of Levi’s sustainability strategy, has seen the denim brand using a new, patent-pending...