There's only so many independent brands left up for grabs. With Versace recently being acquired by Capri Holdings (formerly Michael Kors Ltd.), luxury brands left up for potential acquisitions are few and far between. Roberto Cavalli is a jewel that no one has acquired yet though, but Diesel founder Renzo Russo is looking to change that. The...
Dec 14, 2018
Diesel takes stand against bullying with star-studded new campaign Diesel has unveiled an anti-bullying campaign featuring a string of stars who have endured online harassment. The brand’s Hate Couture initiative features Nicki Minaj, Gucci Mane, Bella Thorne Tommy Dorfman and Yoo Ah-in and model Jonathan Bellini and more defiantly sporting...
Sep 20, 2018
”There's no such thing as an online retailer or offline retailer anymore. Everyone should become both.” Pernille Kok-Jensen, Trend Director at Dutch qualitative research agency Mare, shared her predictions on the future of retail during the 2018 edition of the Amsterdam-based trade show, Modefabriek. Kicking off the eye-opening talk, the Trend...
Jul 17, 2018
Diesel and Marni parent company Only the Brave (OTB) has won a preliminary court case against Inditex, for a violation of copyright design. In 2015, Renzo Rosso's group started proceedings against the Spanish group regarding the infringement by the Zara brand of the registered design of the Diesel Skinzee-Sp jeans model, and another of a shoe...
Jul 9, 2018
Diesel dominated during the Cannes Advertising Film Festival where the brand racked up 13 Cannes Lions. The company was the only fashion house to nab the honors during the annual event, which highlights excellence in branding. The prizes went to three different Diesel campaigns. Three were given to the Fall 2017 ad Go With The Flaw. Directed by...
Jun 26, 2018
WWD has reported that Diesel will be continuing its Red Tag collection with a show in Milan on June 16 during Milan Men's Fashion Week. Diesel Red Tag was originally launched in March and was designed by Hood by Air cofounder Shayne Oliver. While Diesel is keeping the name of the second guest designer under wraps, it has been reported that...
May 16, 2018
The OTB Group founded by Renzo Rosso, reported a 2.4 percent decrease in turnover at constant exchange rates to 1.52 billion euro (1.87 billion dollars), reports MF Fashion. Quoting the company statement, the report said, overall increase in margins, together with cost optimization actions, led the company to achieve EBIT of 21.5 million euros...
Apr 23, 2018
Diesel introduces the Deisel knock-off collection. Hier geht es zu den Stellenangeboten von Diesel. Source: Diesel, YouTube
Feb 15, 2018
Diesel introduced a new medium for its latest campaign message, "Go With The Flaw." In an attempt to spread positivity and accept flaws, the iconic brand has released a short film that launched this past Monday, January 22. "> The Diesel Spring Summer campaign launched along with a film that encompass the brand's new mantra. The short-movie,...
Jan 24, 2018
Diesel Black Gold Fall Winter 2018/19 Men's and Women's collection, January 2018, Milan Fashion Week. Source: Diesel, YouTube
Jan 19, 2018
Diesel has announced the appointment of Marco Agnolin to the post of Chief Executive Officer. The company said in a statement that having spent several years at Inditex, the last seven of which at the helm of Bershka, Agnolin has extensive global industry experience, specifically in retail. Commenting on Agnolin’s appointment, Renzo Rosso,...
Dec 20, 2017
It’s the next round of designer musical chairs, and next up is Diesel’s artistic director Nicola Formichetti. The designer, who is also the force behind Nicopanda, announced this morning on social media that him and the brand would be parting ways after nearly five years. Formichetti first joined the brand in 2013 as their first artistic...
Dec 18, 2017
