Articles by Regina Henkel
Dr. Regina Henkel has been a trade journalist for the fashion and sports industry since 2000 and has been working for FashionUnited since 2015.After studying textile science and business administration, she began her career at the international fashion magazine Sportswear International at Deutscher Fachverlag. She then completed her doctorate and returned to trade journalism. Since 2010, she has been writing freelance for international B2B publications, special interest magazines and cultural studies publications, with a focus on sustainability and digitalization in addition to general business topics.
Germany backs virtual dressing rooms to prevent online returns
The problem with returns is not only bothering online retailers but also environmentalists: the constant sending and receiving of parcels is increasing climate change because of the increased emission of greenhouse gasses. The problem is becoming more and more urgent in view of the steadily increasing online turnover. For this reason, the German...
Businessloading...
Innovative fabrics aiming to minimize microplastics
It is suspected that synthetic fibres contribute in a critical way to polluting our environment with microplastics. Now fabric manufacturers have reacted to this problem and introduced a number of new solutions to the market. Solid and insoluble synthetic polymers - i.e. plastics - that are smaller than five millimeters are called microplastics....
Businessloading...
China: Tmall demonstrates fashion shopping of the future
Together with Shanghai Fashion Week, China's online giant Alibaba demonstrated what fashion shopping of the future could look like as new technologies aim to make the connection between consumers, retailers and brands even closer. Virtual catwalks China's most important fashion metropolis hosted Shanghai Fashion Week from 10th to 17th October. A...
Businessloading...
Voice command: is it the future of online shopping?
With the spread of language assistants such as Google Assistant and Amazon's Alexa, online shopping has again taken a big step forward in its push for convenience-buying. By 2020 at the latest, 50 percent of search queries will be voice-based, according to market research company comsCore. When considering this innovative movement, certain...
Businessloading...
Chic Shanghai: Chinese fashion industry eyes domestic market
The Chinese market is getting emancipated, making the domestic market more interesting for the Chinese apparel industry. Chic Shanghai, which took place from 27 to 29 September, reflected this clearly. With 719 exhibitors and 825 brands, the number of exhibitors is growing continuously, yet foreign brands from Europe or the US are proving hard...
Fairsloading...
Munich Fabric Start: new classics, sustainability and digitisation
The 45th edition of Munich Fabric Start, which ended on 6th September, presented the trends for the fall/winter 2019/20 season. The conclusion: a new record number of exhibitors and the biggest Bluezone ever. In addition to fabric trends, sustainability and digitisation played an increasingly important role. Munich Fabric Start presented itself...
Fairsloading...
Sustainability instead of fast fashion: an interview with the Arket CEO
Arket is the new sustainable fashion label of the H&M family. Founded as recently as 2017, it has expanded by now with stores worldwide. In January 2018, the first German store was opened in Munich, followed by one in Berlin in May. Another one should open its doors in Hamburg in September. Arket has high standards for itself and has already set...
Business|INTERVIEW loading...
Mybudapester.com: How to sell luxury shoes online
Berlin - Luxury brands follow particularly strict, exclusive rules - even when selling online. Traditional shoe retailer mybudapester.com took the plunge and stepped into online marketing and sales with a web shop in 2015. Today, the Berlin-based company is one of the leading retailers for luxury shoes on the Internet and has implemented its...
Business|INTERVIEW loading...
Vaude starts upcycling community
Because throwing away would be a waste, German outdoor outfitter Vaude recently launched its Upcycling Community: a marketplace that facilitates the exchange between creatives and "resource producers" who want to jointly develop new recycling options for raw materials. The project is funded by the German Federal Environmental Foundation (DBU)....
Newsloading...
Vaude starts upcycling community
Because throwing away would be a waste, German outdoor outfitter Vaude recently launched its Upcycling Community: a marketplace that facilitates the exchange between creatives and "resource producers" who want to jointly develop new recycling options for raw materials. The project is funded by the German Federal Environmental Foundation (DBU)....
Businessloading...