What do 67 million Instagram followers, a chart topping music career and beauty brand aimed at diversity give you? An LVMH-backed fashion brand if your name is Rihanna. In unconfirmed reports, yet widely publicised from trade publication WWD to the New York Times, Robyn Rihanna Fenty is to have her own fashion Maison named after her surname,...
Jan 19, 2019
Rihanna is suing her father for his name. The pop singer, who named her well-known beauty and fashion lines under the name Fenty, claims her father is using the name fraudulently to make money. The issue, however, is that Rihanna inherited the name from him. According to the singer, father Ronald Fenty and his business partner Moses Perkins...
Jan 17, 2019
It looks like Rihanna is reaching for even greater heights in the fashion industry. The pop star is in “secret talks” with luxury conglomerate LVMH to launch a luxury house under her name, says fashion publication WWD quoting “multiple sources” familiar with the negotiations. If the rumors are true, Rihanna’s label would be the first to be...
Rihanna celebrated women of every shape, size and color in an outre show unveiling her Savage X Fenty lingerie line, bringing New York Fashion Week to a juddering climax on Wednesday. The Barbadian superstar stepped out in a figure-hugging coffee dress and sunglasses, smiling and waving to the huge crowd that packed into the Brooklyn Naval Yard....
Sep 13, 2018
The debut of Rihanna’s Savage x Fenty fall line is set to close out New York Fashion Week. The singer-turned-designer is set to showcase new looks from her lingerie and sleepwear brand at the conclusion of the annual event in the form of an "immersive experience.” The pieces displayed will be available for purchase immediately following the...
Aug 24, 2018
Celebrities endorse products or sign licensing deals all the time. However, one would be mistaken to dismiss Rihanna’s endeavors in the fashion and beauty industries as more of the same. Rihanna’s fans are 3.7 times more likely to buy her products than fans of other celebrities, according to research published by marketing consultancy firm NPD...
Jun 29, 2018
Singer Rihanna has announced that London will be the next city to host a pop-up shop for her lingerie label, Savage x Fenty, following a successful pop-up opening in New York. The pop-up, announced on the brand’s social media, will be open for 4-days only from June 13 to June 17 at Shoreditch Studios, and will sell pieces from her new lingerie...
Jun 12, 2018
If there was ever a fashion industry red carpet event to rival the Oscars it is the Met Gala, the annual fundraising benefit for the Metropolitan Museum of Art in New York City, brings out all the major designers and celebrities to celebrate the museum’s latest fashion exhibition, and this year had an extra buzz as singer Rihanna and designer...
May 8, 2018
Barbadian superstar Rihanna brought much needed oomph to New York Fashion Week Sunday, with motorcycle stunt riders soaring over giant pink sand dunes in her latest fashion collaboration for Puma. After spending the last two season in Paris, the 29-year-old hitmaker brought her spring 2018 collection back to the US cultural capital in a look...
Sep 11, 2017
London - Sportswear label Puma is continuing its battle against Forever 21, as the label fears its copying of Rihanna's famed shoe designs for Puma are a threat to its business. Forever 21 previously launched its own versions of Puma x Fenty by Rihanna Creeper sneakers, slide sandals with fur and slide sandals with a knotted satin bow, which are...
Apr 14, 2017
London - Rihanna has managed to dethrone fellow artist Kanye West to become Queen of the Shoes. The artist's first shoe, The Fenty Puma Creeper - which sold out in three hours when it debuted last autumn - has been named the 2016 Shoe of the Year by Footwear News. “In my wildest dreams, I never would have imagined an honor like Shoe of the Year,...
Nov 7, 2016
"What would Marie Antoinette wear at the gym?" It's a question about the French queen that historians may have missed, but not Rihanna. The singer turned fashion designer said she took the conundrum as the starting point for her debut Paris collection for her Fenty x Puma brand, which showed late Wednesday. Rihanna's answer was lots of slinky...
Sep 29, 2016
